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Kaban ng Hiyas
Congressional Library

ARK Logo

Kaban ng Hiyas
Congressional Library

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Book Details

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Brainfluence

Author

Pierce Brown

Call Number

KH876637.FEA 1781 1998

Accession Number

81754pl

PUBLICATION YEAR

2015

Keywords

Neuroscience, Marketing, Persuasion, Consumer Behavior, Communication

Book Summary

"Brainfluence" by Pierce Brown explores the intersection of neuroscience and marketing, providing insights and strategies for leveraging brain science to enhance persuasive communication and influence consumer behavior.

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